Convention & Conference Marketing

Convention Planning Is Hard Work. Now You Have to Be A Marketing Guru, Too? Nope.

logo_white_backgroundYou’ve secured the hotel block, placed the down payment for the venue, arranged transportation and coordinated the speakers. The event logistics are handled. Now it’s time to get attendees to your convention.

Handling the intricate logistics behind planning a convention is no easy task. And, let’s be honest, marketing it is its own job.

But, no matter the size of your event, attendance building is important. Marketing is critical.

Sound familiar?

Perhaps you’ve stuck to the same marketing tactics for the last decade and are seeing the need to add a little “oomph”. Maybe your marketing team is too jammed-up with other projects to focus on the convention. Perhaps your event is too small or too new to require its own full-time PR team. Or, maybe you’re just not sure where to begin with social media engagement.

 Enter: Lexi

I can help boost your marketing efforts through three straightforward marketing packages or by creating a specialty program just for you.

Capabilities

  • Craft event press releases and send to a customized media list designed specifically for your meeting or convention
  • Perform one-to-one media pitching to select media related to your event
  • Create an easy-to-implement social media calendar for your Facebook and Twitter accounts that utilizes trending topics and event specifics
  • Provide general social media counsel, recommendations and edits
  • Write and promote web content and other bylined pieces that promote your event digitally
  • Make advertising and partnership recommendations; implement these strategies as needed
  • Work with a team to develop customized microsites for your event

Learn more about Lexi Hotchkiss PR, LLC here or click to see some public relations sample work.